One of the world's largest companies producing various drinks.

PepsiCo is the world's second largest and Russia's largest food and beverage manufacturer with annual sales of more than $65 billion. The company produces a wide range of products, including 22 brands, each of which has annual retail sales of more than a billion dollars. The company's core businesses include Frito-Lay (snacks), Quaker (cereals and cereals), Pepsi-Cola (carbonated and still drinks) and Gatorade (sports and functional drinks) and Tropicana (juices) are represented in 200 countries.
PepsiCo's core philosophy is “Responsible for Purpose,” the idea of ​​achieving sustainable growth by investing in a healthy future for people and the planet. By offering its consumers a wide variety of food products, working to reduce its environmental impact and cultivating a culture of inclusion and diversity among its employees, PepsiCo strives to create a balance between growing profits and improving the world in which we live.

In Russia, PepsiCo is represented by more than 40 enterprises and about 25 thousand employees. PepsiCo's investments in the Russian economy amount to more than $9 billion. In 2011, the Wimm-Bill-Dann company, founded in 1992, the largest manufacturer of dairy products and drinks in Russia and the CIS, joined the PepsiCo family.

The company's largest brands in Russia are: “Lay's”, “Cheetos”, “Hrusteam”, “Ya”, “Fruktovy Sad”, “Tonus”, “Pepsi”, “Lipton”, “Mirinda”, “7 Up”, “ Aqua Minerale", "Adrenalin Rush", "Russian Gift", "Tropicana", "House in the Village", "Jolly Milkman", "Miracle", "BioMax", "Imunele", "J7", "Favorite Garden", “100% Gold”, “Essentuki”, “Springs of Russia”, “Agusha” and “Zdrivers”.

With annual revenues of more than $60 billion and more than 285,000 employees in 215 countries, PepsiCo is the world's second-largest food and beverage company. In addition to the well-known drinks Pepsi-Cola, Diet Pepsi, Mirinda, Mountain Dew, Tropicana juices, Aqua Minerale water, the PepsiCo product line includes various snacks - Lay’s, Cheetos, Quaker Oats, Doritos and many others. The company's oldest brand, Pepsi-Cola, has been on the market for more than 110 years. PepsiCo Corporation's 19 "megabrands" generate retail revenues of more than a billion dollars each annually.

Story

PepsiCo is the first food and beverage company in Russia and the CIS and the second in the world. This page briefly reflects the main milestones of the company's growth.

The history of PepsiCo began in the 19th century. In August 1898, Caleb Bradham, the owner of a small drug store in New Bern, North Carolina, came up with a recipe for a refreshing drink made from kola nuts and vanilla, which was called Pepsi-Cola. In 1902, the Pepsi-Cola Company was born. Read more about the history of this company here. By 1956, Pepsi was sold worldwide and produced in 149 plants in 61 countries.

In 1961, Frito-Lay entered the market. It was created by the merger of two well-known companies: Fritos, founded by Elmer Doolin in 1932, and Lay's, founded by Herman W. Lay in 1938. Fritos produced the popular corn chips, while Lay's specialized in potato chips.

The historic merger of The Pepsi-Cola Company and salty snack maker Frito-Lay occurred in 1965, and the modern PepsiCo Company was born. A key role in the merger of the two companies was played at that time by the vice president of the company, Don (Donald) Kendall, who, by the way, came up with the idea of ​​​​developing the company’s business in the USSR. Already in 1970, PepsiCo's sales crossed the $1 billion mark.

By 1986, the third largest soft drink manufacturer, 7-Up International, was added to the corporation, and then the Mug Root Beer Company.

In 1998, PepsiCo acquired Tropicana, the largest natural juice producer in the United States, and in 2001, the cereal and cereal company Quaker Oats, along with its sports drink division Gatorade.

In 2010, the largest bottlers (Pepsi Bottling Group and Pepsi Americas) were added to the company, which allowed PepsiCo to become the second largest food and beverage company in the world.

The acquisition of Lebedyansky in 2008 and the purchase in 2011 of Wimm-Bill-Dann, specializing in juices, dairy products and baby food, made PepsiCo a leader in the production of food and beverages in Russia and the CIS.

Today, PepsiCo's revenue is about $65 billion. Each of PepsiCo's 22 billion-dollar brands has retail sales of more than $1 billion a year. The company is represented in 200 countries and employs about 300 thousand people.

PepsiCo, whose history began with the production of sugary carbonated drinks, today is constantly expanding its product portfolio to include healthy food and beverages.

History of The Pepsi-Cola Company

In the summer of 1898, a young pharmacist, Caleb Bradham, invented a new drink and sold it in the pharmacy as a tonic, refreshing and digestive. The drink quickly became popular and within 5 years entered the US national market. At the same time, Bradham registered the name Pepsi-Cola as a trademark.

Bradham's further success was interrupted by the First World War. In 1923, Bradham was forced to sell the company. However, the new owner failed to get the company back on its feet, and eight years later he declared it bankrupt. The next owner of the assets was Charles Guth, president of the Loft Candy confectionery corporation. From that moment on, the company's business finally took off.

Guth decided to launch a bold attack on the market position of his main competitor, the Coca-Cola company. At the time, both drinks were sold in vending machines for 5 cents per 6-ounce bottle. Guth decided to sell Pepsi in 12-ounce bottles for the same price. This idea was a great success against the backdrop of the Great Depression, when US residents were ready to save every cent. Coca-Cola could not respond to the competitor's move: the company needed to sell a billionth supply of 6-ounce bottles, and there was no way to reduce the price of the bottle - the machines only accepted 5-cent coins. From that moment on, The Pepsi Cola Company began to take off in the American and world markets.

After World War II, the company set out to improve its brand image: a new bottle, a new logo and a new slogan “Be sociable - drink Pepsi” appeared. This was the first step in the most famous, longest and largest campaign in advertising history - the Pepsi Generation.

History of the Frito-Lay Company

The history of Frito-Lay is the story of two energetic businessmen, Elmer Doolin and Herman Lay. Each of them decided to start producing chips in the early 30s, Dulin - corn chips, and Lay - potato chips.

In 1932, entrepreneur Elmer Doolin bought the recipe for Fritos corn chips, equipment and contacts of 19 clients from the owner of a small cafe in San Antonio for $100. He liked that such an easy-to-produce and inexpensive product could be so delicious.

Collaborates with major retail chains and develops promotions for their customers

About first impressions

When I was selected for an internship, I had an interview with three managers at once. One of them looked very stern and asked quite tough questions. When it turned out that I would have to work with him, I was even a little scared. But then it turned out that he was the nicest person, a former KVN member with a great sense of humor. Nothing like what I imagined. He immediately threw me into work. It was similar to how children are taught to swim: on the one hand, they are released into the depths and given complete freedom, and on the other hand, they are always nearby and support. I was also very lucky with my colleagues. From the first minutes I felt that we were truly a team.

About a project you can be proud of

While I was an intern, I was able to participate in organizing the Metro Expo. This is a very large-scale event for FMCG companies, and I, in fact, was the second person in the team that created it from scratch. It was very nice that the company trusted me with this, although at that time I had no experience at all. PepsiCo has a huge portfolio of brands and for Metro Expo we needed to bring them all together at our booth. This was a difficult task: each brand wanted to express itself to the maximum, we had to negotiate with everyone, and look for a compromise. But in the end we succeeded.

About the drive

PepsiCo has a very powerful energy that makes you constantly develop. If you stop in your development, you are immediately left behind. At first it’s difficult, but then you start to enjoy the pace. Over time, the energy of the company penetrates you, and then you simply go through life with it. PepsiCo also gives me the opportunity to apply my knowledge and experience in a new direction every day, to learn something new every day. I feel that I am not only developing myself, but also developing the company. And it’s great that there is such a collaboration. This is a huge drive!

Leads the development of business standards and increases in performance indicators

About motivation

My motivation is career growth and work that brings pleasure. If you don't enjoy your work, then you will never achieve results. I just have a blast at PepsiCo! Great people work here. They are professionals, it is interesting and pleasant to communicate with them. At the same time, you feel like a single team. This is very important: one employee is unlikely to achieve much, but a team can move mountains. My colleagues and I often spend time outside of work: we play sports, go to some events together, play billiards. We have many common interests.

About development

At PepsiCo, you can not only grow in your function, but also move from department to department. It is welcome here when an employee has diverse experience, especially if he is applying for a leadership position. A manager cannot be a specialist in only one area. Therefore, the company closely monitors the interests and wishes of people: if an employee wants to change his field of activity, his further development will go in this direction. This mobility helps people gain greater business insight and helps companies grow.

About work-life balance

A person who comes to PepsiCo must be open to everything new. The company is developing very quickly and intensively. We work in a dynamic market and must be prepared for constant changes, must offer some new ways and solutions. But at the same time, the big plus of PepsiCo is that there is a balance between work and personal life. The company encourages us to complete our duties on time during working hours and not stay late at the office. So people here have enough time for both professional achievements and their interests and hobbies.

Promotes the Fruit Garden brand

About PepsiCo's influence

Since I joined the company as a student, it opened up a lot of new things for me. I learned a lot about my profession and myself. At PepsiCo I met a lot of new people. I learn something from my colleagues every day. So, the time spent in the company certainly gave a lot for my development. PepsiCo has also made me more confident in my abilities: here I constantly see the fruits of my work. They are tangible, visible in the company’s financial results, on store shelves, and in customer reviews. It's very motivating.

About traditions

We have several brand groups, and we all communicate well with each other. There are always a lot of jokes and funny stories at work. When we get together, there is a very lively atmosphere around. We are noisy marketing. We also always celebrate the success of our launches. For example, today we have Color Day - J7 Frutz brand day. In honor of the launch, we had to dress in all yellow - this is the brand’s signature color. The brand team organized various competitions and activities for all company employees to tell them about the new product and let them try it. This gives the entire PepsiCo team a chance to celebrate our success.

About the ability to negotiate

A person who comes to PepsiCo must understand that the company has a matrix structure. Because of this, your project often has to be coordinated with a large number of functions and departments. You need to be prepared to interact with many very different people, each of whom may have their own vision and approach to work. At PepsiCo, it is very important to be able to find a common language and convince your colleagues that your idea is great and you can implement it well. Believing in yourself and what you are doing, and, of course, communication skills are very helpful here.

Ensures that business automation is carried out efficiently

About colleagues

To some extent, my colleagues and I are similar, so it’s quite easy for us to find a common language. We often spend time together outside of work. Moreover, I manage to communicate both with employees within my department and with partners from the functions with which I work. We celebrate different holidays together. Since there is no clearly defined IT Day in Russia, we celebrate Cosmonautics Day and celebrate the 256th day from the beginning of the year - System Administrator Day. It so happened that I play in a rock band with one of my colleagues. We met in the company and have been rehearsing together for six months now. So we always have something to talk about besides work.

About the initiative

Of course, we are all united by common goals that PepsiCo strives to achieve, but the company does not limit us in how exactly to go about them. Innovation, new ways to solve problems, and proposals to improve efficiency are welcomed here. PepsiCo is working in a difficult market situation: we have powerful competitors, and our task is to quickly and very accurately respond to all market changes. They cannot be provided for by any instructions, so the company expects its employees to be guided by circumstances and, if necessary, make decisions independently.

About development

PepsiCo pays a lot of attention to employee training. We have several learning portals. When I joined the company, I immediately took several very important courses to understand the internal processes and specifics of the business. By the way, I really like teaching myself, so I asked my colleagues from the training department to give me this opportunity. Everything worked out for me - now I successfully combine my main job with the function of a teacher and am happy to share my knowledge with colleagues. It’s nice that at PepsiCo you can not only develop within your profession, but also realize other interests.

Today it is one of the most popular “drinking” brands. Not a single youth party or holiday is complete without this. Yes, what can I say, he is all around and everywhere. It is offered in catering establishments, including fast food outlets, cafes and restaurants. Despite the cost, which is higher than that of domestically produced drinks, Pepsi always enjoys success among the target audience of loyal fans, constantly expanding its scope.

It is curious that the story with which it all began is connected with pharmaceuticals. Exactly. The first recipe for the famous Pepsi appeared thanks to pharmacist Caleb Bradham. He dreamed of creating a soft drink and worked hard to achieve this goal. Experiment after experiment, and his efforts were crowned with success. This is how a drink was born, which later became the basis for the recipe of the popular Pepsi-Cola.

Brief history of the company's development

Caleb Bradham made the drink from sugar, vanilla, butter, soda water and kola nuts in 1893. Let's dwell a little on the last ingredient. Kola nuts are the fruits of an evergreen tree up to 20 meters high. Outwardly, they look a little like chestnuts. The kola nut fruits themselves reach up to 5 cm in length. They have pronounced tonic properties. They are used to stimulate the central nervous system, activate muscle energy, and also cardiac activity.

That's why Caleb Bradham positioned his brainchild as a cheerful, strengthening, and digestive drink.

The drink was named after its creator - Brad's drink.

This consonance did not seem to Bradham the most successful. Five years later, the drink has a new name - more catchy and memorable. Pepsi-Cola gets its name from its main ingredients. At that time it was pepsin and cola.

The drink quickly gained popularity. A few more years later, Caleb Bradham became the owner of his own Pepsi-Cola Company. June 16, 1903 is considered the birthday of the trademark of the same name. But not everything was so smooth on the path to further success and prosperity.

After World War I, the company's income began to fall sharply. The company, founded by Caleb Bradham, went bankrupt, and a few years later was nationalized by the state, which is reflected in the name - National Pepsi-Cola Company. Over time, it is sold again. This time, Charlie Gut becomes its owner and the refreshing drink is again produced by the Pepsi-Cola Company.

To save the company from bankruptcy, its new owner proposes to increase the volume of bottles to 340 ml.

At the time, Coca-Cola's main competitor was selling its product for five cents per 6-ounce bottle, half the price of Pepsi. The fact is that this particular size was suitable for vending machines. Considering that Coca-Cola's stock of 6-ounce bottles was about 1 billion, and Pepsi-Cola offered 12-ounce bottles at the same price, the idea paid off. People preferred to buy a bottle of Pepsi almost twice as large.

A new impetus for the development of the company was the placement of a tricolor crown on a container with a drink in 1941. She talked about how the company supports the soldiers of the American army. In 1971, Pepsi-Cola found its fans among Soviet residents. At that time, Donald Kendall was the president of PepsiCo. Special for The drink gained popularity in the Soviet Union when Nikita Khrushchev tasted it during his visit to the USA.

In 1985, the 7up trademark became owned by PepsiCo. Throughout its history, the drink has changed slogans, mottos, bottle shapes and designs. One day the color of the drink even changed. It was a New Year's event. A special offer aimed at teenagers was the introduction of Pepsi Blue, which was actually blue in color.

Pepsi has collected a huge number of stars in its advertising campaigns. Mostly they were musicians. Michael Jackson, Beyonce, Pink, Fergie advertised the drink at different times. Jackson was even injured during the filming of the video, which involved fireworks. Rumor has it that it was then that he had to undergo his first skin whitening operation.

Company today

PepsiCo is represented in two hundred countries around the world. Its representative offices employ more than three hundred thousand employees. Annual revenue is more than 65 billion per year, and a wide range of products includes 22 trademarks.

Manufactured products

Among the products sold in Russia, PepsiCo presents:

• Drinks: 7up, Essentuki, Aqua Minerale, Mirinda, Aqua Minerale, Adrenaline Rush, Springs of Russia, Mountain Dew.
• Juices: Fruit Garden, Ya, Favorite, Miracle Berry, J-7.
• : Cheerful Milkman, House in the village, 33 cows, Kuban cow, Imunele, Bio Max, Miracle.
• Snacks: Xpycteam, Lay's, Cheetos.
• Baby food: Agusha.

And this is not a complete list. The fact is that in 2008, PepsiCo bought out most of the shares of the Russian juice production company Lebedyansky. Two years later, she agreed to acquire the Wimm-Bill-Dann company, which produces juices and dairy products.

Are Coca-Cola and Pepsi different companies?

While competition continues between two well-known brands producing similar product, buyers also have disputes. In fact, we are talking about two completely different companies - PepsiCo and The Coca-Cola Company. Each has its own story and its own formula for success. But the fact that they compete with each other and encourage buyers to constantly compare tastes, prices, and packaging designs remains a fact.

Brands are openly fighting for audiences. For example, in the 1980s, PepsiCo ran a promotion in which consumers blindly tasted the drink to determine which flavor they liked best. By winning this battle of preferences, Pepsi-Cola at one time increased the popularity of the brand.

If you are going to open your own establishment, then this is a very important part of the entire equipment.

One of the most environmentally friendly and easily recyclable packaging is aluminum containers. You can read more about them in

Moscow, st. Zemlyanoy Val, 9

PepsiCo is Russia's largest and the world's second largest food and beverage manufacturer with annual sales of more than $65 billion. The company's core businesses Frito-Lay (snacks), Quaker (cereals and cereals), Pepsi-Cola (carbonated and still drinks), Gatorade (sports and functional drinks) and Tropicana (juices) are present in 200 countries. PepsiCo in Russia has more than 40 production sites, 60 distribution centers and 25 thousand employees.

As well as well-known and recognizable brands: Lay s, Cheetos, Khrusteam, Ya, Fruit Garden, Tonus, Pepsi, Lipton, Mirinda, 7 Up, Aqua Minerale, Adrenalin Rush, Russian Gift, Little House in the Village, Miracle, BioMax, Imunele, J7, Favorite Garden, 100% Gold, Springs of Russia, Agusha, Zdrivers and many others. A career at PepsiCo offers endless opportunities for talented people who are ready for development, capable of making our business successful and committed to improving all areas of life in which we work! PepsiCo is one of the top ten most attractive and sought-after employers according to LinkedIn (the most popular social network for finding and making business contacts).

Opportunity to change the world for the better: All PepsiCo activities are built on the principles of sustainable development. We implement the global strategy of Performance with purpose in each region, taking into account the characteristics of local businesses. By providing consumers with delicious, healthy food and beverage products, focusing on protecting the environment, and creating an environment for developing talent, we believe our financial success is inextricably linked to our responsibility to our communities and the world.

Opportunity to create success: From your first days with the company, you will be able to solve interesting problems and achieve success. We are not afraid to empower our employees, we pay special attention to the quality of leaders and use a systematic approach to assessing personal effectiveness. Our company's employees are assessed according to two equivalent criteria: business results and contribution to human resource management. This principle, as well as access to the best global practices, participation in cross-functional and international projects, and the use of modern training tools are important components of professional and career development at PepsiCo.

Opportunity to be yourself: At PepsiCo, you can be yourself, staying true to your own beliefs, passions and lifestyle, and at the same time fully feel connected to a common cause. We believe that diversity of opportunity, skills and perspectives leads to the best results. Diversity and Inclusion is embedded in our values ​​and leadership model. We are committed to gender equality among our management team and work-life balance. The system of awards and incentives allows us to recognize the achievements of everyone here and now, and the involvement and recognition of individual differences determine the corporate style of behavior and work. Our business continues to grow dynamically, so we will be glad to see professional and caring people with a fresh perspective and new ideas in our team! Welcome to the PepsiCo family!

Pepsi Co vacancies in Moscow:

Operator-adjuster

Requirements:

Work experience: from 1 to 3 years. Secondary or higher technical education; Experience from 1 year. Responsibilities: Ensuring the operability of production line equipment (maintenance and adjustment); Monitoring technical parameters and adjusting them in accordance with the instructions; Execution of technological...

Electrical site foreman

Requirements:

Work experience: from 3 to 6 years. Secondary technical or higher technical education (mechanical engineer; electrical engineer, etc.) Cumulative work experience: at least 3 years in a similar position; Engineers in...

Performance indicator calculation specialist

Requirements:

Work experience: from 1 to 3 years. Higher economic education Experience in warehouse logistics from 1 year Confident user of MS Excel, MS Access, WMS systems, ERP (Oracle, SAP) Working conditions: Work in an international company with developed corporate values ​​and standards Work schedule 5/2 Mon-Fri Stable salary Registration in accordance with the Labor Code of the Russian Federation VHI insurance Payment...

from 40,000 rub.

Electric forklift driver

Requirements:

Work experience: from 1 to 3 years. Similar work experience of 1 year or more Availability of a license for a loader (tractor driver’s license) Working conditions: Opportunity to develop in a friendly team with one of the best employers in Russia and Europe Shift work schedule 2/2 Stable salary and benefits package (life insurance, medical insurance) ...

Laboratory assistant

Requirements:

Work experience: no experience. Secondary education, secondary vocational education - Specialty - food production technology - Special training - no - Skills to work in a quality control laboratory and/or...

Line operator

Requirements:

Work experience: from 1 to 3 years. Experience in the maintenance and repair of technological equipment as a process equipment adjuster/operator or packaging machine operator; ... Working conditions: Registration, vacation, sick leave, etc. according to the Labor Code of the Russian Federation. Work schedule: shift (d/n/o/v); Opening hours: from 8:00-20:00; 20:00-8:00; VHI Provision of workwear

Laboratory assistant microbiologist

Requirements:

Work experience: no experience. Education in microbiology; Knowledge of methods and techniques for performing microbiological tests, including methods of inoculation on selective liquid and solid nutrient media; ...

FP&A Analyst

Requirements:

Work experience: from 1 to 3 years. Finance Higher Education - obligatory, Finance Qualification (CPA, CIMA, ACCA) desirable Fluent English 3 years working experience in Finance Strong Analytical, ...

Service Engineer

Requirements:

Work experience: from 3 to 6 years. Higher/secondary specialized technical education; Experience in a food industry (an advantage); Knowledge of technological processes; Knowledge of process... Working conditions: Opportunities for professional and career development in a large international manufacturing company; Registration in accordance with the Labor Code of the Russian Federation; Decent salary, discussed at interview; Advanced...

Loader/forklift driver

Requirements:

Work experience: no experience. Category B tractor driver's license; Experience as an electric forklift driver is preferred. Working conditions: shift work schedule: 2 days, 12 hours / 2 days off; official salary salary + bonus; registration according to the Labor Code of the Russian Federation; social package: VHI, life insurance; opportunity to develop in a large...

Senior Brand Manager

Requirements:

Work experience: from 3 to 6 years. 5+ year of experience in marketing or brand management within FMCG company Higher education (Marketing or Economics, Management) English - upper-intermediate level ...

R&D Manager (Snacks Category)

Requirements:

Work experience: from 3 to 6 years. First Degree or equivalent in a Science or Engineering related discipline Minimum of 5 years previous project management experience, covering product & process development ...

picker

Requirements:

Work experience: from 1 to 3 years. 6 months of work experience in a similar position (in a warehouse) Responsibilities: Compliance with standards for the acquisition of inventory items; Packaging of cargo inside the warehouse for shipment to the customer.

Computer operator in the logistics department

Requirements:

Work experience: from 1 to 3 years. REQUIREMENTS: Willingness to multitask and work with large amounts of information; Maximum performance; The ability to achieve a given result in... Working conditions: Registration according to the Labor Code of the Russian Federation. Work schedule: 2/2 (day/day/day off/day off) Paid vacations and sick leave. Extended social package. Opportunity for career growth. Corporate transport...

Reach truck driver

Requirements:

Work experience: from 1 to 3 years. Secondary/special secondary education; At least six months of experience in a similar position is required; new sample driver's license (plastic tractor driver driver's license) cat. IN.